A Key to Organizational Sustainability: Using Direct Mail to Gain Donors

  • Aldie Mansion, Heritage Conservancy 85 Old Dublin Pike Doylestown, PA, 18901 United States

Join the Pennsylvania Land Trust Association and colleagues for an engaging and eye-opening look at the world of direct mail with fundraising expert, David Allen.

Direct mail is still the most effective strategy available to nonprofits, including land trusts, for attracting and acquiring new donor support and cultivating donors into long-term loyal advocates. In fact, nothing else even comes close. Yet few land trusts are invested in direct mail-based donor recruitment.

This seminar separates perceptions from realities and presents both the benefits and pitfalls of direct mail donor acquisition. It provides the information you need to make good decisions and, if appropriate, take action.

To register click here

For more information contact Carolyn Grayshaw at cgrayshaw@conserveland.org